Buffalo Bisons unveil new team logo

BUFFALO, N.Y. (WIVB) - The Buffalo Bisons unveiled a new look on Tuesday.

ADPRO Sports of Buffalo designed a new primary team logo, which the Bisons will use for the next 25 years at Coca-Cola Field in downtown Buffalo. The team calls it a modern look on a logo from the first few season at the ballpark.

"It was important for us to reestablish our own team identity with our new logo. Our fans have continued to express their fondness of the red, white and blue logo from the late ‘80s and early ‘90s at the ballpark. We feel this new logo not only pays tribute to that history but gives the team an exciting new look for the future," said Mike Buczkowski, Vice President/General Manager of the Bisons.

The team already has apparel with the new logo on sale. And in January, the Bisons are expected to unveil their new home, road and alternative jerseys and official on-field cap for the 2013 season.