BUFFALO, N.Y. (WIVB) - Local pizza shops are working overtime to fill all the orders on Super Bowl Sunday.
Super Bowl Sunday is the second biggest eating day of the year, topped only by Thanksgiving. But for pizza places like La Nova in Buffalo, it's their busiest.
Carla Todaro-Pantano of La Nova said, "We have a ton of extra staff on; we prepare for at least a week ahead of time. We actually have to get extra freezers out in the back, extra coolers, a lot of extra prep work for today."
They really do have to prepare at least seven days in advance, starting with their vendors and suppliers to make sure they'll meet the demand for Sunday. They also bring in a cooler truck to keep all of their supplies fresh, and will have about 150 people working - that's an extra 50 employees just for the day. 30 extra delivery drivers are brought in as well.
Employees say the phone has not stopped ringing since 5 in the morning, and that a stack of pizza boxes that goes all the way to the ceiling will only last three hours.
Throughout the day, La Nova's will prepare more than 6,000 pounds of cheese, 8,000 to 10,000 of dough, and 20,000 pounds of chicken wings.
But in an ever-changing world with $5 pizzas, online coupons and more and more pizza places on almost every corner, how does a local place keep business this busy?
"We just try to have the best product. Which we're noted for at La Nova's. We're always consistent with our food," said Todaro-Pantano.
And it's not just people in western New York that are putting in their order. La Nova's get plenty of calls from all over the country. Those were all prepared on Friday and were sent overnight for people to make sure their pizza was ready to go before kick off.
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