BUFFALO, N.Y. (WIVB) – On Sundays businesses aren’t allowed to serve alcohol until after 10 a.m. unless they have received a “Sunday on premises sales” permit.

However due to the Bills game in London and Governor Kathy Hochul’s extension of the special Sunday liquor permit, local establishments are ready for the pregame festivities.

Places like Jackrabbit planned on opening at 9 a.m. on Sunday. Instead of the early alcohol permit, they hoped breakfast would draw a big crowd. That all changed on Thursday when owner Jake Monti shared some big news.

“Our attorney reached out. She’s like, guess what, guys? Hochul changed the rules and they’re going to make it much easier for everybody to serve for the Bills game because it’s such a big thing in the neighborhood. So, we jumped on it right away and we’re going to open at 9 a.m. we’re pumped,” stated Jack Rabbit owner, Jake Monti.

Bills fans will be waking up bright and early for the 9:30 a.m. kick-off. With the Elmwood Village restaurant stating a few reasons as to why you should hop out of bed quicker than usual.

“We’ve got a gazillion TVs inside. There’s no bad seat in the house. We’ll be cranking music on all the commercials, it’s a good, lively, fun time. We’re going to have breakfast sandwiches along with our regular brunch program running during all this, too,” continued Monti.

Fans who are a little bit farther out in Niagara County, you also have an option. As the New York Beer Project is hosting what they call a British Invasion Festival.

“The Bills are playing in London so we’re going to be serving a full English breakfast in addition to our normal brunch menu, starting at nine till 2 p.m.,” said NYBP General Manager Andrew Appleby.

The traditional English breakfast is loaded with eggs, sausage, English potatoes, baked beans, and of course, an English muffin.

Plus, you can enjoy breakfast bourbon, English Bloody Mary’s and New York Beer Project’s new ale, brewed especially for the London game.

“We have a British mild on tap. The name is the British Invasion, so we’ll be serving that mild ale. It is 3.8% so it’s probably the one to drink at 9 a.m. in the morning,” Appleby concluded.

Cole’s on Elmwood Avenue will also open at 9 a.m. for the game.

Rec Room on Chippewa Street is also hosting a viewing party Sunday morning. The bar is offering coffee, bloody marys, and mimosas and are also giving away a free breakfast taco or breakfast sandwich to those who sign up here.

The Banshee Irish Pub on Franklin Street, perhaps more known for its watch parties of the other “football,” posted on Facebook that it received the go-ahead to serve alcohol during the game.

Hofbrauhaus Buffalo will host a special Sonntagsbrunch and watch party with food and drink specials and tunes by DJ BUCKW!LD. Reservations start at 8:30 a.m.

Forty Thieves on Elmwood Avenue will be open at 8 a.m. serving a full food menu. Seating is first come first serve with no reservations.

Big Ditch Brewing Company on East Huron Street will open at 9:30 a.m. Along with a full brunch menu and the game on every screen, the tap room will be serving a full English breakfast.

Sidelines Sports Bar and Grill will open at 9 a.m at its locations on Delaware Avenue in Buffalo and Transit Road in Williamsville. Specials include build your own Bloody Marys. Reservations are being accepted at both locations.

Southern Tier Brewing Co. on Scott Street will open at 8:30 a.m. and show the game on its screens along with brunch and beer on tap.

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Dillon Morello is a reporter from Pittsburgh who has been part of the News 4 team since September of 2023. See more of his work here and follow him on Twitter.