NORTH TONAWANDA, N.Y. (WIVB) — Oliver Street Merchant’s Association will be hosting the second-ever Pride Fest in North Tonawanda on Saturday.

Oliver Street Pride Fest 2022 will include over 60 vendors — small businesses and hand-crafters. The event runs from 11 a.m. to 5 p.m.

Sweet Buffalo will also be in attendance and have sponsored Diamonds in the Ruff animal rescue to help with adoption rescue dogs.

Sweet Buffalo’s Kimberly LaRussa joined News 4 at 7 Monday, along with Lauren Schulte and Gabbie Richards of the Oliver Street Merchant’s Association. The full interview can be seen above.

(Courtesy: Sweet Buffalo)

Adam Duke is a digital producer who has been part of the News 4 team since 2021. See more of his work here.