BUFFALO, N.Y. (WIVB) — With Halloween behind us, some are making the leap into the Christmas season, and that includes The New 96.1.
Star 102.5 had made its mark as Buffalo’s Christmas station in years past, but this year, 96.1 is taking over the moniker, with the switch flipped just before 9 a.m.
News 4’s Hope Winter went to the newly rebranded radio station’s studio Wednesday morning to chat with host Dave Fields.
Evan Anstey is an Associated Press Award, JANY Award and Emmy-nominated digital producer who has been part of the News 4 team since 2015. See more of his work here and follow him on Twitter.