Life cereal searching for new ‘Mikey’ for ad campaign

National

The hit commercial from the 1970s is trying to make a comeback.

Life cereal is looking for its next Mikey. 

Quaker Brands says it is searching for children between the ages of 4 and 8 to appear in an ad campaign for the cereal. It’s holding casting events at Walmarts across the country. 

You can submit a video online. The deadline is April 27. 

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